Keyword Connects’ Bairstow to Speak at CEO Warrior Event

Keyword Connects is sponsoring the CEO Warrior Superhuman Mastermind Event, December 7-8 at the Gold Medal Service Headquarters in East Brunswick, NJ. Todd Bairstow, Partner and Founder of Keyword Connects, will keynote the breakfast session on December 7th.  Todd will talk about what works—and what doesn’t—in online advertising for home improvement companies.

This unique event for members of the CEO Warrior Circle, challenges...

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Keyword Connects to Sponsor Rick Grosso’s Owner Camp

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Keyword Connects is sponsoring Rick Grosso’s Owners Camp December 8-9 at the Ritz Carlton Orlando Grande Lakes, Orlando, FL.

If you want to take your business to a new level and drive your sales through the roof, we invite you to join us at the Owners Camp. Rick Grosso and Todd Phelps will share insider secrets along with tips and techniques that will help you dominate your market.

You’ll learn:

How to separate yourself...

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5 “Musts” to Make E-Mail Marketing Work

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Email. We all use it every day. Moreover, we're all the target of today's email marketing, both good and bad. But what makes email successful for home improvement companies?

If you're not already doing so, you should consider email marketing for 2017 to connect with homeowners considering home improvement projects.

Constant Contact is a leading email marketing platform for small businesses. They offer some great advice to make email...

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Todd Bairstow Reviews Online Lead Generation Myths for Residential Solar Installers in Solar Industry Magazine

Residential solar providers have been sold every online marketing program under the sun.  Media hucksters, ad agency pretenders and virtual carnival barkers have been happy to promise “all the quality residential leads a solar company needs.” Meanwhile, what a lot of them really mean is, “We can help you achieve many useless things.”

They will spend a company’s money to generate “impressions,” “events,” “conversions”...

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Will Apple Be The New Google?

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Remember Johnny Carson? For decades he had late night television all to himself, the reigning king of the 11:30 p.m. slot during the 60s, 70s and the early 80s.

Now look at that same time slot. You have Fallon, Kimmel, Colbert, Conan, Trevor Noah and others - all feeding at the same late night trough.

Something similar may be happening in the online paid search advertising market. But this time, Apple Computer itself may be may be jumping...

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Keyword Connects’ Bairstow To Keynote CEO Warrior Event; Will Offer Online Marketing Success Essentials

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Keyword Connects is sponsoring the CEO Warrior Fast Track Academy, November 15-16 at the Gold Medal Service Headquarters in East Brunswick, NJ.

Todd Bairstow, Partner and Founder of Keyword Connects, will keynote the breakfast session on November 16th.  Todd will talk about what works—and what doesn’t—in online advertising for home improvement companies.

The unique CEO Warrior Fast Track Academy teaches owners of services businesses...

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Keyword Connects to Sponsor Rick Grosso’s Lead & Marketing Seminar


Rick Grosso, a top home improvement sales consultant, will run his Lead & Marketing Seminar on November 2-3.  This is a valuable how-to session for sales and marketing professionals at growing home improvement companies.

Keyword Connects is pleased to sponsor this seminar.  This event will be held at the Crowne Plaza Hotel at the Los Angeles, CA airport.  Seats are still available – please see our offer below....

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How To: Generate More Sales Leads From Google’s Latest Update

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Have you heard of Possum?

No, not the tree-dwelling Australasian marsupial.

I'm referring to Google's significant local search algorithm update early last month.

Google's new Possum Update directly impacts how home improvement businesses rank in Google's Local Pack.

Google's Local Pack is the map that displays following a search, accompanied by three (free) listings from local companies. See example at right on a search for "gutter...

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Todd Bairstow to Present on Lead Generation Myths at Hardscape North America

Keyword Connects’ Todd Bairstow will be speaking at Hardscape North America on Thursday, October 20 on the topic, "Six Lead Generation Myths That Cost Residential Hardscape Companies Money."

The Internet has become an important launching point for homeowners beginning home improvement projects. They search Google, Yahoo and other sources for companies that can help them. But from the standpoint of these companies, connecting with those...

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Smartphones & Marketing: Together Forever

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"Mobile marketing is here, and it's taking over home improvement."

As a man who prefers his laptop, that's a difficult statement to write. But you can't deny reality (unless you're running for president...both parties included).

I could cite you facts and figures about homeowners using smartphones more and more to research home improvement solutions. However, I figured you'd really like me to share the results of a couple of real paid...

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