When it comes to Twitter, call me a grumpy old man. If you see Twitter as a bunch of self-involved, hyper-self aware youngsters publicly broadcasting every meaningless thought that crosses their minds…then we have something in common.
But what you and I think isn’t the point here. The real question is: Can Twitter help you grow your home improvement business?
The answer is ‘perhaps’. And while it seems that I’m balancing delicately on the fence, let me explain.
Written on August 26, 2009 | Posted in
Administrative Notices |
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Our clients frequently call me about hot Internet marketing deals they’ve been offered. Those that promise to get their Web site ranked on the first page of Google. Others that promise boatloads of visitors will beat a path to their home page. Frequently these deals pitch a flat-rate and guarantee overnight results.
I certainly see the appeal of these deals. They’re quick, they’re easy and they require no work or sustained effort. Sounds sort of like those ads that promise, “Lose 50 Pounds in Just Two Weeks!”
Indeed, judge these deals against the old maxim: “If it looks too good to be true, it probably is.” Then, disregard “probably”.
Written on August 24, 2009 | Posted in
Administrative Notices |
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The roof of my sun porch recently sprang a leak, causing water to seep into my ceiling and walls. You know what water damage looks like—ugly and brown.
Because I have the home repair skills of a toddler, I decided to call a contactor before any more damage was done. I figured that I could call someone who knew roofing and could handle the interior wall work and repainting.
Unfortunately, instead of calling just one contractor, I had to call five.
Why? Because the first four didn’t answer the phone and worse, they didn’t bother to return my calls.
