<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Keyword Connects Blog &#187; Home Improvement</title>
	<atom:link href="http://www.keywordconnects.com" rel="self" type="application/rss+xml" />
	<link>http://www.keywordconnects.com/blog</link>
	<description>Keyword Connects Blog</description>
	<lastBuildDate>Thu, 02 Feb 2012 18:41:29 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.1</generator>
<xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" />
		<item>
		<title>The Fact &amp; Fiction of Mobile Online Marketing</title>
		<link>http://www.keywordconnects.com/blog/the-fact-fiction-of-mobile-online-marketing/</link>
		<comments>http://www.keywordconnects.com/blog/the-fact-fiction-of-mobile-online-marketing/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 18:41:29 +0000</pubDate>
		<dc:creator>Todd Bairstow</dc:creator>
				<category><![CDATA[Home Improvement]]></category>
		<category><![CDATA[Home Improvement Leads]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[branded leads]]></category>
		<category><![CDATA[exclusive lead generators]]></category>
		<category><![CDATA[home improvement brands]]></category>
		<category><![CDATA[home improvement email services]]></category>
		<category><![CDATA[home improvement google]]></category>
		<category><![CDATA[home improvement internet marketing]]></category>
		<category><![CDATA[home improvement lead generation]]></category>
		<category><![CDATA[Home Improvement Mobile Advertising]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Mobile Ads]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Online Advertising]]></category>

		<guid isPermaLink="false">http://www.keywordconnects.com/blog/?p=1100</guid>
		<description><![CDATA[Should you be doing more with mobile online marketing? Well yes…and no.  Fact is, most homeowners doing research online use a full-sized screen, i.e. they consider your offerings in front of their laptop or desktop computer.  That means they’re not using a mobile device when checking you out. But Todd, you say, everything I read [...]]]></description>
		<wfw:commentRss>http://www.keywordconnects.com/blog/the-fact-fiction-of-mobile-online-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Mis-Spellings Meen Less Leeds</title>
		<link>http://www.keywordconnects.com/blog/mis-spellings-meen-less-leeds/</link>
		<comments>http://www.keywordconnects.com/blog/mis-spellings-meen-less-leeds/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 14:41:23 +0000</pubDate>
		<dc:creator>Todd Bairstow</dc:creator>
				<category><![CDATA[Home Improvement]]></category>
		<category><![CDATA[Home Improvement Leads]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[exclusive lead generators]]></category>
		<category><![CDATA[Google Results]]></category>
		<category><![CDATA[home improvement google]]></category>
		<category><![CDATA[home improvement internet marketing]]></category>
		<category><![CDATA[home improvement lead generation]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[mis-spellings]]></category>
		<category><![CDATA[online leads]]></category>
		<category><![CDATA[Todd Bairstow]]></category>

		<guid isPermaLink="false">http://www.keywordconnects.com/blog/?p=1044</guid>
		<description><![CDATA[Five years ago, some quick-witted entrepreneurs were able to capitalize on one of America’s greatest weaknesses: Spelling. This won’t really come as a shock to most of you, but most Americans are poor spellers, and even poorer typists. In “our” field, this manifests itself in errant search queries: Windws Windoes Windowes Windoze Cabinets Cabinnets Cabinettes [...]]]></description>
		<wfw:commentRss>http://www.keywordconnects.com/blog/mis-spellings-meen-less-leeds/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Cross-Sell Your Way To Success</title>
		<link>http://www.keywordconnects.com/blog/cross-sell-your-way-to-success/</link>
		<comments>http://www.keywordconnects.com/blog/cross-sell-your-way-to-success/#comments</comments>
		<pubDate>Thu, 10 Nov 2011 21:16:10 +0000</pubDate>
		<dc:creator>Todd Bairstow</dc:creator>
				<category><![CDATA[Administrative Notices]]></category>
		<category><![CDATA[Home Improvement]]></category>
		<category><![CDATA[Home Improvement Leads]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[agencies]]></category>
		<category><![CDATA[blind leads]]></category>
		<category><![CDATA[branded leads]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[email makreting for home improvement]]></category>
		<category><![CDATA[energy audit]]></category>
		<category><![CDATA[exclusive lead generators]]></category>
		<category><![CDATA[exclusive leads]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[google earth]]></category>
		<category><![CDATA[google maps]]></category>
		<category><![CDATA[home improvement brands]]></category>
		<category><![CDATA[home improvement dealers]]></category>
		<category><![CDATA[home improvement email services]]></category>
		<category><![CDATA[home improvement google]]></category>
		<category><![CDATA[home improvement internet marketing]]></category>
		<category><![CDATA[home improvement lead generation]]></category>
		<category><![CDATA[home improvement online marketing]]></category>
		<category><![CDATA[home improvement PPC]]></category>
		<category><![CDATA[keyword connects]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[leads]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[online directories]]></category>
		<category><![CDATA[online leads]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Replacement Contractor]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[selling your home]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEOs]]></category>
		<category><![CDATA[The Home Remodeling Show]]></category>
		<category><![CDATA[Todd Bairstow]]></category>
		<category><![CDATA[yellow pages]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.keywordconnects.com/blog/?p=993</guid>
		<description><![CDATA[No surprise:  lower-priced products are generally easier to sell than more-expensive products.  Ensure that you’ve got enough of the former, and you’ll be building a base on which you can cross-sell your customers to your more profitable offerings.]]></description>
		<wfw:commentRss>http://www.keywordconnects.com/blog/cross-sell-your-way-to-success/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are 12 Web Sites Better Than 1?</title>
		<link>http://www.keywordconnects.com/blog/are-12-web-sites-better-than-1/</link>
		<comments>http://www.keywordconnects.com/blog/are-12-web-sites-better-than-1/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 19:52:08 +0000</pubDate>
		<dc:creator>Todd Bairstow</dc:creator>
				<category><![CDATA[Administrative Notices]]></category>
		<category><![CDATA[Home Improvement]]></category>
		<category><![CDATA[Home Improvement Leads]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[blind leads]]></category>
		<category><![CDATA[branded leads]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[domain dilemmas]]></category>
		<category><![CDATA[domains]]></category>
		<category><![CDATA[email makreting for home improvement]]></category>
		<category><![CDATA[energy audit]]></category>
		<category><![CDATA[exclusive lead generators]]></category>
		<category><![CDATA[google earth]]></category>
		<category><![CDATA[home improvement brands]]></category>
		<category><![CDATA[home improvement email services]]></category>
		<category><![CDATA[home improvement google]]></category>
		<category><![CDATA[home improvement internet marketing]]></category>
		<category><![CDATA[home improvement lead generation]]></category>
		<category><![CDATA[remoddelers]]></category>
		<category><![CDATA[remodeling]]></category>
		<category><![CDATA[Seattle]]></category>
		<category><![CDATA[selling your home]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[The Home Remodeling Show]]></category>
		<category><![CDATA[Todd Bairstow]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.keywordconnects.com/blog/?p=969</guid>
		<description><![CDATA[Should you have two Web sites? Three?  Twelve? Remodelers constantly tell me “Hey, I bought a new domain!”  And with that goes the typical story that they are going to build a second Web site to seize on important new keywords and dominate their market! Well let me offer a little reality on this strategy.  [...]]]></description>
		<wfw:commentRss>http://www.keywordconnects.com/blog/are-12-web-sites-better-than-1/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>“Bags of Clicks” = Bags of **** (Part 1)</title>
		<link>http://www.keywordconnects.com/blog/bags-of-clicks/</link>
		<comments>http://www.keywordconnects.com/blog/bags-of-clicks/#comments</comments>
		<pubDate>Tue, 04 Oct 2011 13:08:23 +0000</pubDate>
		<dc:creator>Todd Bairstow</dc:creator>
				<category><![CDATA[Home Improvement]]></category>
		<category><![CDATA[Home Improvement Leads]]></category>
		<category><![CDATA[blind leads]]></category>
		<category><![CDATA[branded leads]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[email makreting for home improvement]]></category>
		<category><![CDATA[energy audit]]></category>
		<category><![CDATA[exclusive lead generators]]></category>
		<category><![CDATA[exclusive leads]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[google earth]]></category>
		<category><![CDATA[google maps]]></category>
		<category><![CDATA[home improvement brands]]></category>
		<category><![CDATA[home improvement dealers]]></category>
		<category><![CDATA[home improvement google]]></category>
		<category><![CDATA[home improvement internet marketing]]></category>
		<category><![CDATA[home improvement lead generation]]></category>
		<category><![CDATA[home improvement marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[online directories]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[online to offline]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[Todd Bairstow]]></category>

		<guid isPermaLink="false">http://www.keywordconnects.com/blog/?p=955</guid>
		<description><![CDATA[Many remodelers over the last few years have told me about sales pitches from companies like ReachLocal and Yodle. And while I understand their sales pitches to be slick and well-choreographed, these firms make a number of claims that are dubious at best. But the one aspect of their sales pitches that is most egregious [...]]]></description>
		<wfw:commentRss>http://www.keywordconnects.com/blog/bags-of-clicks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Don’t Smash Your Re-Hash</title>
		<link>http://www.keywordconnects.com/blog/dont-smash-your-re-hash/</link>
		<comments>http://www.keywordconnects.com/blog/dont-smash-your-re-hash/#comments</comments>
		<pubDate>Wed, 07 Oct 2009 14:18:46 +0000</pubDate>
		<dc:creator>Todd Bairstow</dc:creator>
				<category><![CDATA[Home Improvement]]></category>
		<category><![CDATA[Home Improvement Leads]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[exclusive lead generators]]></category>
		<category><![CDATA[exclusive leads]]></category>
		<category><![CDATA[home improvement brands]]></category>
		<category><![CDATA[home improvement google]]></category>
		<category><![CDATA[home improvement lead generation]]></category>
		<category><![CDATA[home improvement marketing]]></category>
		<category><![CDATA[home improvement PPC]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Lead Generation]]></category>

		<guid isPermaLink="false">http://www.keywordadvisors.com/blog/?p=177</guid>
		<description><![CDATA[Browsing through Qualified Remodeler this week, I came across an article entitled Three Ways to Spruce Up Your Marketing—Instantly. The article’s “Instant Improvement Idea #1” was “Get a Better Follow-Up System”.  In other words, learn to make re-hashing really work for you.  Being an Internet guy, I naturally began wondering what that meant for online-leads-gone-cold. [...]]]></description>
		<wfw:commentRss>http://www.keywordconnects.com/blog/dont-smash-your-re-hash/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Search Engines – Clawing Your Way Up – Part 4</title>
		<link>http://www.keywordconnects.com/blog/search-engines-clawing-your-way-up-part-4/</link>
		<comments>http://www.keywordconnects.com/blog/search-engines-clawing-your-way-up-part-4/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 21:21:06 +0000</pubDate>
		<dc:creator>Todd Bairstow</dc:creator>
				<category><![CDATA[Home Improvement]]></category>
		<category><![CDATA[Home Improvement Leads]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[branded leads]]></category>
		<category><![CDATA[email makreting for home improvement]]></category>
		<category><![CDATA[exclusive lead generators]]></category>
		<category><![CDATA[home improvement brands]]></category>
		<category><![CDATA[home improvement dealers]]></category>
		<category><![CDATA[home improvement lead generation]]></category>
		<category><![CDATA[home improvement marketing]]></category>
		<category><![CDATA[home improvement PPC]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.keywordadvisors.com/blog/?p=168</guid>
		<description><![CDATA[My past three posts explained why home improvement companies have such a hard time clawing their way to the top of the search engine rankings. If you haven’t (yet) read them, don’t despair. I&#8217;m finally getting to the point. Here it is: Real responsibility for high rankings on the search engines does not rest with [...]]]></description>
		<wfw:commentRss>http://www.keywordconnects.com/blog/search-engines-clawing-your-way-up-part-4/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Search Engines: Clawing Your Way Up &#8211; Part 2</title>
		<link>http://www.keywordconnects.com/blog/search-engines-clawing-your-way-up-part-2/</link>
		<comments>http://www.keywordconnects.com/blog/search-engines-clawing-your-way-up-part-2/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 13:32:25 +0000</pubDate>
		<dc:creator>Todd Bairstow</dc:creator>
				<category><![CDATA[Home Improvement]]></category>
		<category><![CDATA[Home Improvement Leads]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[branded leads]]></category>
		<category><![CDATA[email makreting for home improvement]]></category>
		<category><![CDATA[exclusive lead generators]]></category>
		<category><![CDATA[exclusive leads]]></category>
		<category><![CDATA[home improvement brands]]></category>
		<category><![CDATA[home improvement dealers]]></category>
		<category><![CDATA[home improvement email services]]></category>
		<category><![CDATA[home improvement google]]></category>
		<category><![CDATA[home improvement marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[online leads]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.keywordadvisors.com/blog/?p=153</guid>
		<description><![CDATA[Last week we considered search engine rankings—and why it&#8217;s so hard to get (and stay) on top.  It seems that Web sites run by online lead brokers and national brands dominate the search engine results.  You’d simply like to get your own Web site to rank highly for common terms like &#8220;replacement windows&#8221; and &#8220;vinyl [...]]]></description>
		<wfw:commentRss>http://www.keywordconnects.com/blog/search-engines-clawing-your-way-up-part-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Search Engines: Clawing Your Way Up</title>
		<link>http://www.keywordconnects.com/blog/search-engines-clawing-your-way-up/</link>
		<comments>http://www.keywordconnects.com/blog/search-engines-clawing-your-way-up/#comments</comments>
		<pubDate>Fri, 11 Sep 2009 17:59:47 +0000</pubDate>
		<dc:creator>Todd Bairstow</dc:creator>
				<category><![CDATA[Home Improvement]]></category>
		<category><![CDATA[Home Improvement Leads]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[exclusive lead generators]]></category>
		<category><![CDATA[exclusive leads]]></category>
		<category><![CDATA[home improvement brands]]></category>
		<category><![CDATA[home improvement dealers]]></category>
		<category><![CDATA[online directories]]></category>
		<category><![CDATA[online leads]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.keywordadvisors.com/blog/?p=146</guid>
		<description><![CDATA[I typed the term &#8220;replacement windows&#8221; into Google this morning.  I then confirmed what many of you already know. Online lead brokers dominate the search engine results for replacement windows terms—particularly in the organic results of the pages.  Here&#8217;s just a quick list of some of the Web sites I found: http://www.1st-replacement-windows.com http://www.windowreplacementsite.com http://www.easyreplacementwindows.com http://www.windowreplacementic.com [...]]]></description>
		<wfw:commentRss>http://www.keywordconnects.com/blog/search-engines-clawing-your-way-up/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Hello, Hello – Is Anybody There?</title>
		<link>http://www.keywordconnects.com/blog/hello-hello-is-anybody-there/</link>
		<comments>http://www.keywordconnects.com/blog/hello-hello-is-anybody-there/#comments</comments>
		<pubDate>Wed, 05 Aug 2009 21:58:51 +0000</pubDate>
		<dc:creator>Todd Bairstow</dc:creator>
				<category><![CDATA[Home Improvement]]></category>
		<category><![CDATA[Home Improvement Leads]]></category>
		<category><![CDATA[home improvement brands]]></category>
		<category><![CDATA[home improvement dealers]]></category>
		<category><![CDATA[home improvement lead generation]]></category>
		<category><![CDATA[home improvement PPC]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Lead Generation]]></category>

		<guid isPermaLink="false">http://www.keywordadvisors.com/blog/?p=131</guid>
		<description><![CDATA[The roof of my sun porch recently sprang a leak, causing water to seep into my ceiling and walls. You know what water damage looks like—ugly and brown. Because I have the home repair skills of a toddler, I decided to call a contactor before any more damage was done. I figured that I could [...]]]></description>
		<wfw:commentRss>http://www.keywordconnects.com/blog/hello-hello-is-anybody-there/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

