Keyword Quoted in Replacement Contractor

Keyword was recently quoted in the latest issue of Replacement Contractor magazine. Jim Cory, the erstwhile editor of Replacement Contractor wrote a good article, Get Me On Page One, for home improvement companies on pay per click marketing and search engine optimization and spoke with my partner Paul Baudisch, and myself.

The article raises some differing viewpoints on whether organic or paid search alone are enough. Our view at Keyword is that the more listings you can have on the page, the better your results will ultimately be. While others champion a different strategy, Search Page Domination is where we’ve seen the best results.